Natural Diamond Council Rebrands as Diamond Collective
Diamond Collective rebrands as consumer-first, evidence-led organization, shifting from Natural Diamond Council...
Natural Diamond Council Rebrands as Diamond Collective
C lose-up of a sparkling diamond ring nestled amidst blue foliage, capturing luxury and elegance. Photo: Alex Kad/Pexels The Natural Diamond Council announced Tuesday that it has adopted a new name, the Diamond Collective. The organization is shifting its...
focus to be consumer-first, evidence-led, and more collaborative. The rebranding follows six months of consultation with producers, retailers, brands, creatives, and consumers, and was led by CEO Amber Pepper, who took the role in February. The organization outlined three core...







