Translated by
Cassidy STEPHENS
Published
April 27, 2023
A year after introducing its first ever jewelry line, Balmain seems to want to accelerate this high potential segment. The Parisian fashion house, owned since 2016 by the Mayhoola fund belonging to the Qatari royal family, has recently set up corners dedicated to its jewelery collections in some of its most important stores, such as those in Paris, New York and Milan, and plans to set up more in its Shanghai and Los Angeles flagships.


